Decision & Option Appraisal

Option appraisal memo tool for the choice you can justify.

Weigh your options against the criteria that matter, see value against cost on one map, and export an appraisal memo with the reasoning recorded. The analysis is free. The memo is a one-time price.

What is an option appraisal memo? An option appraisal memo is a structured comparison of two or more courses of action, scored against weighted criteria and pressure-tested for robustness before a recommendation is made. Rather than defaulting to the option that feels right, the method plots each option's value against its cost and checks whether the recommended choice still wins if the criteria weights shift. This tool builds one in the browser: enter your options and weighted criteria, run the appraisal, and export a defensible memo with the value-cost map and an embedded decision record.

The workbench

Score it once, see it clearly.

Set your criteria and weights, score each option, add cost and expected value. Everything recalculates live.

Options & criteria

Score 0–10. Weights need not sum to 100; they are normalised.

Recommendation

Ranked by weighted fit
Best-fit option
Fit 0.0/10Net value $0BCR

Decision record

Goes into your memo.
Founding member pricing $29 for life · $39 First 100 buyers only. Unlimited PDFs; keep your license forever.
Buy for $29

Free, watermarked preview available before you buy.

How to read it

Weighted fit scores each option against your criteria, normalised by weight, on a 0–10 scale. The map plots expected value against cost, so the upper-left is high value at low cost. Net value is benefit minus cost; BCR is benefit divided by cost. The robustness note checks whether your leader would change if you weighted any single criterion very differently, which tells you how safe the call is.

Pricing

Free to appraise. Pay for the memo.

The comparison is free. What you pay for is the written, defensible record of why you chose what you chose.

Appraise

Free
  • Weighted scoring across options
  • Value-versus-cost map
  • Robustness check
  • Watermarked memo preview
Open the tool

Memo

$29 founding
  • Clean option-appraisal memo (PDF)
  • Scores, costs, and net value table
  • Embedded decision record
  • Ready to send to a board or sponsor
See founding member pricing →